Im Yana Senior Product Designer

Im Yana Senior Product Designer

Building 0→1 scalable systems for

high-load monitoring, fintech and global sports-tech. Previously in e-commerce

Building 0→1 scalable systems for

high-load monitoring, fintech and global sports-tech. Previously in e-commerce

SFERRA

2024 – 2024

Led the strategic redesign of a secure fintech signature product. Replaced complex, legacy-style processes with a streamlined and intuitive experience, focusing on building long-term user trust and simplifying high-security digital flows.

GRAY bank

Recipient name

Sam Smith

Amount

1 000 $

Account number

4081042231000000000001

PDF

14:37

Contract No.1_HR_department

PDF

Reject

Sign (2)

Violet bank

Recipient name

Sam Smith

Amount

1 000 $

Account number

4081042231000000000001

PDF

14:37

Contract No. 1_HR_department

PDF

Reject

Sign (2)

Transactions

9:41

SFERRA

2024 – 2024

Led the strategic redesign of a secure fintech signature product. Replaced complex, legacy-style processes with a streamlined and intuitive experience, focusing on building long-term user trust and simplifying high-security digital flows.

GRAY bank

Recipient name

Sam Smith

Amount

1 000 $

Account number

4081042231000000000001

PDF

14:37

Contract No.1_HR_department

PDF

Reject

Sign (2)

Violet bank

Recipient name

Sam Smith

Amount

1 000 $

Account number

4081042231000000000001

PDF

14:37

Contract No. 1_HR_department

PDF

Reject

Sign (2)

Transactions

9:41

2024 – Present

Led the end-to-end design of a high-load network monitoring ecosystem. Architected a modern open-source platform from scratch, transforming 15 years of legacy tech into a scalable and intuitive interface for infrastructure experts.

2024 – Present

Led the end-to-end design of a high-load network monitoring ecosystem. Architected a modern open-source platform from scratch, transforming 15 years of legacy tech into a scalable and intuitive interface for infrastructure experts.

2024 – 2023

Designed and launched a comprehensive sports-tech ecosystem from 0 to 1. Built a high-speed B2C mobile experience for court bookings alongside a robust B2B management platform to streamline club operations and tournament workflows.

4 April, 12:00 — 14:00

Court 5

Sally Wallker

Price per player, AED

220

+30min

+60min

Cancel booking

Edit

Close

Lesson

4 April, 12:00 — 14:00

Court 5

Sally Wallker

Reservation canceled

Price per player, AED

220

Close

Lesson

2024 – 2023

Designed and launched a comprehensive sports-tech ecosystem from 0 to 1. Built a high-speed B2C mobile experience for court bookings alongside a robust B2B management platform to streamline club operations and tournament workflows.

4 April, 12:00 — 14:00

Court 5

Sally Wallker

Price per player, AED

220

+30min

+60min

Cancel booking

Edit

Close

Lesson

4 April, 12:00 — 14:00

Court 5

Sally Wallker

Reservation canceled

Price per player, AED

220

Close

Lesson

Selected projects

Modernizing

Network Infrastructure

Modernizing

Network Infrastructure

Legacy

Legacy

Led the 0→1 design of a high-load open-source monitoring ecosystem. Replaced 15 years of technical debt with a scalable, data-rich platform for engineering experts and global infrastructure management.

Led the 0→1 design of a high-load open-source monitoring ecosystem. Replaced 15 years of technical debt with a scalable, data-rich platform for engineering experts and global infrastructure management.

Role

Role

Senior Product Designer

Senior Product Designer

B2B

B2B

SaaS

SaaS

IaaS

IaaS

Telecom

Telecom

Coming soon

Coming soon

Secure High-Stakes

Digital Signature Platform

Secure High-Stakes

Digital Signature Platform

Strategic redesign of a secure fintech ecosystem. Transformed complex identity verification and signing rituals into a seamless, trust-driven experience, focusing on clarity in high-security financial transactions.

Strategic redesign of a secure fintech ecosystem. Transformed complex identity verification and signing rituals into a seamless, trust-driven experience, focusing on clarity in high-security financial transactions.

Role

Role

Product Designer

Product Designer

B2B

B2B

Fintech

Fintech

Cyber Security

Cyber Security

Documents

Documents

6:00 – 7:00

6:00 – 7:00

Private lesson

Private lesson

A. Anchelotti

A. Anchelotti

7:00 – 8:30

7:00 – 8:30

Group Training

Group Training

A. Anchelotti

A. Anchelotti

8:30

8:30

9:00

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7:00 – 8:30

Group Training

Group Training

A. Anchelotti

A. Anchelotti

8:30

8:30

9:00 – 10:00

9:00 – 10:00

Private lesson

Private lesson

A. Anchelotti

A. Anchelotti

10:00 – 11:00

10:00 – 11:00

Private lesson

Private lesson

M. Zanussi

M. Zanussi

11:00

11:00

11:30

11:30

12:00 – 13:30

12:00 – 13:30

Group Training

Group Training

A. Anchelotti

A. Anchelotti

13:30

13:30

14:00

14:00

14:30 – 15:30

14:30 – 15:30

Game

Game

15:30

15:30

16:00

16:00

16:30 – 17:30

16:30 – 17:30

Private lesson

Private lesson

S.Smith

S.Smith

17:30

17:30

18:00 – 22:30

18:00 – 22:30

Tournament

Tournament

Americano

Americano

K. Andersen

K. Andersen

5

5

20

20

Courts 2, 6, 12, 13

Courts 2, 6, 12, 13

6:00

6:00

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6:00 – 7:00

6:00 – 7:00

Private lesson

Private lesson

A. Anchelotti

A. Anchelotti

7:00 – 8:30

7:00 – 8:30

Group Training

Group Training

A. Anchelotti

A. Anchelotti

8:30

8:30

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6:00 – 7:00

6:00 – 7:00

Private lesson

Private lesson

M. Zanussi

M. Zanussi

7:00 – 11:30

7:00 – 11:30

Tournament

Tournament

King of the Court

King of the Court

K. Andersen

K. Andersen

5

5

20

20

Courts 2, 6, 12, 13

Courts 2, 6, 12, 13

11:30 – 12:00

11:30 – 12:00

Group Training

Group Training

M. Zanussi

M. Zanussi

12:30

12:30

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Show past

Show past

Courts Booking

Courts Booking

1

1

35%

35%

2

2

20%

20%

4

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0%

0%

5

5

50%

50%

6

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100%

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Book

Book

Today, 23 December

Today, 23 December

All workers

All workers

SZ

SZ

Sheikh Zayed Rd

Sheikh Zayed Rd

Booking

Booking

Tournaments

Tournaments

Customers

Customers

Staff

Staff

Billing

Billing

Trainings

Trainings

4 April, 12:00 — 14:00

Court 5

4 April, 12:00 — 14:00

Court 5

Sally Wallker

Sally Wallker

Reservation canceled

Reservation canceled

Price per player, AED

Price per player, AED

220

220

Close

Close

Lesson

Lesson

4 April, 12:00 — 14:00

Court 5

4 April, 12:00 — 14:00

Court 5

Sally Wallker

Sally Wallker

Price per player, AED

Price per player, AED

220

220

+30min

+30min

+60min

+60min

Cancel booking

Cancel booking

Edit

Edit

Close

Close

Lesson

Lesson

Dual-Sided Sports-Tech Ecosystem

Dual-Sided Sports-Tech Ecosystem

Scalable

Scalable

Architected a comprehensive digital platform for the padel industry from scratch. Connecting thousands of players via a seamless B2C booking app while streamlining B2B club operations and tournament management.

Architected a comprehensive digital platform for the padel industry from scratch. Connecting thousands of players via a seamless B2C booking app while streamlining B2B club operations and tournament management.

Role

Role

Product Designer

Product Designer

B2B

B2B

B2C

B2C

SaaS

SaaS

Sport

Sport

Marketplace for the №1 Kids' Retail Brand

Marketplace for the №1 Kids' Retail Brand

Led the product design for their digital marketplace.

I was responsible for the end-to-end shopping experience for books and toys, focusing on architecting a high-traffic e-commerce platform that connects millions of families with thousands of products.

Led the product design for their digital marketplace.

I was responsible for the end-to-end shopping experience for books and toys, focusing on architecting a high-traffic e-commerce platform that connects millions of families with thousands of products.

Role

Role

Product Designer

Product Designer

B2C

B2C

Marketplace

Marketplace

E-commerce

E-commerce

About me

About me

My approach to design is rooted in structural logic. With a background in architecture, I don't just "draw screens" — I build scalable ecosystems for high-load B2B systems and complex fintech platforms.


I’m at my best when facing ambiguous, high-stakes challenges. I thrive on taking full ownership of complex products, navigating deep technical constraints to deliver high-performance tools that experts actually rely on.


For me, design is about taking responsibility for the solution, no matter how intricate the problem.

My approach to design is rooted in structural logic. With a background in architecture, I don't just "draw screens" — I build scalable ecosystems for high-load B2B systems and complex fintech platforms.


I’m at my best when facing ambiguous, high-stakes challenges. I thrive on taking full ownership of complex products, navigating deep technical constraints to deliver high-performance tools that experts actually rely on.


For me, design is about taking responsibility for the solution, no matter how intricate the problem.

Im a product designer with the mindset of an architect and the eye of an artist.

Im a product designer with the mindset of an architect and the eye of an artist.

Beyond individual contribution, I am dedicated to mentoring designers and architecting the design rituals – shared toolkits, frameworks, and decision-making models – that help teams scale their craft by default. I believe that a Lead’s success is measured by the growth of those around them.

Beyond individual contribution, I am dedicated to mentoring designers and architecting the design rituals – shared toolkits, frameworks, and decision-making models – that help teams scale their craft by default. I believe that a Lead’s success is measured by the growth of those around them.

Book a session

Book a session

Portfolio review

Portfolio review

Mentorship

Mentorship

UX audit

UX audit

Outside the Canvas

Outside the Canvas

When I’m not architecting pixels, I’m painting on canvas or bringing characters to life through 2D animation. My perspective is shaped by the intersection of disciplines: the structural logic of an architect, the expressive motion of an animator, and the aesthetic depth of a painter.


Currently based in Remote, fueled by art history, gaming, and the search for the perfect cup of black coffee. ☕️

When I’m not architecting pixels, I’m painting on canvas or bringing characters to life through 2D animation. My perspective is shaped by the intersection of disciplines: the structural logic of an architect, the expressive motion of an animator, and the aesthetic depth of a painter.


Currently based in Remote, fueled by art history, gaming, and the search for the perfect cup of black coffee. ☕️

What people say about working with me

What people say about working with me

...Yana showed a good understanding of how engineers and administrators interact with network equipment. She structured the interface in a logical way, making configuration tasks easier and reducing the chance of user errors. Her design decisions balanced usability, clarity, and the technical constraints of embedded web interfaces...

...Yana showed a good understanding of how engineers and administrators interact with network equipment. She structured the interface in a logical way, making configuration tasks easier and reducing the chance of user errors. Her design decisions balanced usability, clarity, and the technical constraints of embedded web interfaces...

Senior Network System Engeneer in ProXeet

Senior Network System Engeneer in ProXeet

...Yana’s exceptional skills as a designer were instrumental in creating a visually appealing, user-friendly, and efficient interface that elevated the overall quality of the project. Her ability to design with clarity and precision, combined with a deep understanding of user needs, consistently impressed the entire team...

...Yana’s exceptional skills as a designer were instrumental in creating a visually appealing, user-friendly, and efficient interface that elevated the overall quality of the project. Her ability to design with clarity and precision, combined with a deep understanding of user needs, consistently impressed the entire team...

Software Engeener in ProXeet

Software Engeener in ProXeet

Let’s connect to explore how we can create outstanding user experiences together!

Let’s connect to explore how we can create outstanding user experiences together!

yanatittus@gmail.com

yanatittus@gmail.com

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