I’m Yana — Senior Product Designer
I’m Yana — Senior Product Designer
Building 0→1 scalable systems for
high-load monitoring, fintech and global sports-tech. Previously in e-commerce
Building 0→1 scalable systems for
high-load monitoring, fintech and global sports-tech. Previously in e-commerce

SFERRA
2024 – 2024
Led the strategic redesign of a secure fintech signature product. Replaced complex, legacy-style processes with a streamlined and intuitive experience, focusing on building long-term user trust and simplifying high-security digital flows.


GRAY bank
Recipient name
Sam Smith
Amount
1 000 $
Account number
4081042231000000000001

14:37
Contract No.1_HR_department

Reject
Sign (2)
Violet bank
Recipient name
Sam Smith
Amount
1 000 $
Account number
4081042231000000000001

14:37
Contract No. 1_HR_department

Reject
Sign (2)
Transactions
9:41

SFERRA
2024 – 2024
Led the strategic redesign of a secure fintech signature product. Replaced complex, legacy-style processes with a streamlined and intuitive experience, focusing on building long-term user trust and simplifying high-security digital flows.


GRAY bank
Recipient name
Sam Smith
Amount
1 000 $
Account number
4081042231000000000001

14:37
Contract No.1_HR_department

Reject
Sign (2)
Violet bank
Recipient name
Sam Smith
Amount
1 000 $
Account number
4081042231000000000001

14:37
Contract No. 1_HR_department

Reject
Sign (2)
Transactions
9:41

2024 – Present
Led the end-to-end design of a high-load network monitoring ecosystem. Architected a modern open-source platform from scratch, transforming 15 years of legacy tech into a scalable and intuitive interface for infrastructure experts.


2024 – Present
Led the end-to-end design of a high-load network monitoring ecosystem. Architected a modern open-source platform from scratch, transforming 15 years of legacy tech into a scalable and intuitive interface for infrastructure experts.


2024 – 2023
Designed and launched a comprehensive sports-tech ecosystem from 0 to 1. Built a high-speed B2C mobile experience for court bookings alongside a robust B2B management platform to streamline club operations and tournament workflows.
4 April, 12:00 — 14:00
Court 5

Sally Wallker
Price per player, AED
220
+30min
+60min
Cancel booking
Edit
Close
Lesson
4 April, 12:00 — 14:00
Court 5
Sally Wallker
Reservation canceled
Price per player, AED
220
Close
Lesson


2024 – 2023
Designed and launched a comprehensive sports-tech ecosystem from 0 to 1. Built a high-speed B2C mobile experience for court bookings alongside a robust B2B management platform to streamline club operations and tournament workflows.
4 April, 12:00 — 14:00
Court 5

Sally Wallker
Price per player, AED
220
+30min
+60min
Cancel booking
Edit
Close
Lesson
4 April, 12:00 — 14:00
Court 5
Sally Wallker
Reservation canceled
Price per player, AED
220
Close
Lesson

Selected projects

Modernizing
Network Infrastructure
Modernizing
Network Infrastructure
Legacy
Legacy
Led the 0→1 design of a high-load open-source monitoring ecosystem. Replaced 15 years of technical debt with a scalable, data-rich platform for engineering experts and global infrastructure management.
Led the 0→1 design of a high-load open-source monitoring ecosystem. Replaced 15 years of technical debt with a scalable, data-rich platform for engineering experts and global infrastructure management.
Role
Role
Senior Product Designer
Senior Product Designer
B2B
B2B
SaaS
SaaS
IaaS
IaaS
Telecom
Telecom
Coming soon
Coming soon

Secure High-Stakes
Digital Signature Platform
Secure High-Stakes
Digital Signature Platform
Strategic redesign of a secure fintech ecosystem. Transformed complex identity verification and signing rituals into a seamless, trust-driven experience, focusing on clarity in high-security financial transactions.
Strategic redesign of a secure fintech ecosystem. Transformed complex identity verification and signing rituals into a seamless, trust-driven experience, focusing on clarity in high-security financial transactions.
Role
Role
Product Designer
Product Designer
B2B
B2B
Fintech
Fintech
Cyber Security
Cyber Security
Documents
Documents


6:00 – 7:00
6:00 – 7:00
Private lesson
Private lesson
A. Anchelotti
A. Anchelotti
7:00 – 8:30
7:00 – 8:30
Group Training
Group Training
A. Anchelotti
A. Anchelotti
8:30
8:30
9:00
9:00
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7:00 – 8:30
7:00 – 8:30
Group Training
Group Training
A. Anchelotti
A. Anchelotti
8:30
8:30
9:00 – 10:00
9:00 – 10:00
Private lesson
Private lesson
A. Anchelotti
A. Anchelotti
10:00 – 11:00
10:00 – 11:00
Private lesson
Private lesson
M. Zanussi
M. Zanussi
11:00
11:00
11:30
11:30
12:00 – 13:30
12:00 – 13:30
Group Training
Group Training
A. Anchelotti
A. Anchelotti
13:30
13:30
14:00
14:00
14:30 – 15:30
14:30 – 15:30
Game
Game
15:30
15:30
16:00
16:00
16:30 – 17:30
16:30 – 17:30
Private lesson
Private lesson
S.Smith
S.Smith
17:30
17:30
18:00 – 22:30
18:00 – 22:30
Tournament
Tournament
Americano
Americano
K. Andersen
K. Andersen
5
5
20
20
Courts 2, 6, 12, 13
Courts 2, 6, 12, 13
6:00
6:00
6:30
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6:00 – 7:00
6:00 – 7:00
Private lesson
Private lesson
A. Anchelotti
A. Anchelotti
7:00 – 8:30
7:00 – 8:30
Group Training
Group Training
A. Anchelotti
A. Anchelotti
8:30
8:30
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6:00 – 7:00
6:00 – 7:00
Private lesson
Private lesson
M. Zanussi
M. Zanussi
7:00 – 11:30
7:00 – 11:30
Tournament
Tournament
King of the Court
King of the Court
K. Andersen
K. Andersen
5
5
20
20
Courts 2, 6, 12, 13
Courts 2, 6, 12, 13
11:30 – 12:00
11:30 – 12:00
Group Training
Group Training
M. Zanussi
M. Zanussi
12:30
12:30
13:00
13:00
13:30
13:30
14:00
14:00
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14:30
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Show past
Show past
Courts Booking
Courts Booking
1
1
35%
35%
2
2
20%
20%
4
4
0%
0%
5
5
50%
50%
6
6
100%
100%
7
7
0%
0%
8
8
0%
0%
3
3
50%
50%
Book
Book
Today, 23 December
Today, 23 December
All workers
All workers
SZ
SZ
Sheikh Zayed Rd
Sheikh Zayed Rd
Booking
Booking
Tournaments
Tournaments
Customers
Customers
Staff
Staff
Billing
Billing
Trainings
Trainings

4 April, 12:00 — 14:00
Court 5
4 April, 12:00 — 14:00
Court 5
Sally Wallker
Sally Wallker
Reservation canceled
Reservation canceled
Price per player, AED
Price per player, AED
220
220
Close
Close
Lesson
Lesson
4 April, 12:00 — 14:00
Court 5
4 April, 12:00 — 14:00
Court 5

Sally Wallker
Sally Wallker
Price per player, AED
Price per player, AED
220
220
+30min
+30min
+60min
+60min
Cancel booking
Cancel booking
Edit
Edit
Close
Close
Lesson
Lesson
Dual-Sided Sports-Tech Ecosystem
Dual-Sided Sports-Tech Ecosystem
Scalable
Scalable
Architected a comprehensive digital platform for the padel industry from scratch. Connecting thousands of players via a seamless B2C booking app while streamlining B2B club operations and tournament management.
Architected a comprehensive digital platform for the padel industry from scratch. Connecting thousands of players via a seamless B2C booking app while streamlining B2B club operations and tournament management.
Role
Role
Product Designer
Product Designer
B2B
B2B
B2C
B2C
SaaS
SaaS
Sport
Sport


Marketplace for the №1 Kids' Retail Brand
Marketplace for the №1 Kids' Retail Brand
Led the product design for their digital marketplace.
I was responsible for the end-to-end shopping experience for books and toys, focusing on architecting a high-traffic e-commerce platform that connects millions of families with thousands of products.
Led the product design for their digital marketplace.
I was responsible for the end-to-end shopping experience for books and toys, focusing on architecting a high-traffic e-commerce platform that connects millions of families with thousands of products.
Role
Role
Product Designer
Product Designer
B2C
B2C
Marketplace
Marketplace
E-commerce
E-commerce
About me
About me
My approach to design is rooted in structural logic. With a background in architecture, I don't just "draw screens" — I build scalable ecosystems for high-load B2B systems and complex fintech platforms.
I’m at my best when facing ambiguous, high-stakes challenges. I thrive on taking full ownership of complex products, navigating deep technical constraints to deliver high-performance tools that experts actually rely on.
For me, design is about taking responsibility for the solution, no matter how intricate the problem.
My approach to design is rooted in structural logic. With a background in architecture, I don't just "draw screens" — I build scalable ecosystems for high-load B2B systems and complex fintech platforms.
I’m at my best when facing ambiguous, high-stakes challenges. I thrive on taking full ownership of complex products, navigating deep technical constraints to deliver high-performance tools that experts actually rely on.
For me, design is about taking responsibility for the solution, no matter how intricate the problem.



I’m a product designer with the mindset of an architect and the eye of an artist.
I’m a product designer with the mindset of an architect and the eye of an artist.
Beyond individual contribution, I am dedicated to mentoring designers and architecting the design rituals – shared toolkits, frameworks, and decision-making models – that help teams scale their craft by default. I believe that a Lead’s success is measured by the growth of those around them.
Beyond individual contribution, I am dedicated to mentoring designers and architecting the design rituals – shared toolkits, frameworks, and decision-making models – that help teams scale their craft by default. I believe that a Lead’s success is measured by the growth of those around them.
Book a session
Book a session
Portfolio review
Portfolio review
Mentorship
Mentorship
UX audit
UX audit
Outside the Canvas
Outside the Canvas
When I’m not architecting pixels, I’m painting on canvas or bringing characters to life through 2D animation. My perspective is shaped by the intersection of disciplines: the structural logic of an architect, the expressive motion of an animator, and the aesthetic depth of a painter.
Currently based in Remote, fueled by art history, gaming, and the search for the perfect cup of black coffee. ☕️
When I’m not architecting pixels, I’m painting on canvas or bringing characters to life through 2D animation. My perspective is shaped by the intersection of disciplines: the structural logic of an architect, the expressive motion of an animator, and the aesthetic depth of a painter.
Currently based in Remote, fueled by art history, gaming, and the search for the perfect cup of black coffee. ☕️


What people say about working with me
What people say about working with me
...Yana showed a good understanding of how engineers and administrators interact with network equipment. She structured the interface in a logical way, making configuration tasks easier and reducing the chance of user errors. Her design decisions balanced usability, clarity, and the technical constraints of embedded web interfaces...
...Yana showed a good understanding of how engineers and administrators interact with network equipment. She structured the interface in a logical way, making configuration tasks easier and reducing the chance of user errors. Her design decisions balanced usability, clarity, and the technical constraints of embedded web interfaces...
Senior Network System Engeneer in ProXeet
Senior Network System Engeneer in ProXeet
...Yana’s exceptional skills as a designer were instrumental in creating a visually appealing, user-friendly, and efficient interface that elevated the overall quality of the project. Her ability to design with clarity and precision, combined with a deep understanding of user needs, consistently impressed the entire team...
...Yana’s exceptional skills as a designer were instrumental in creating a visually appealing, user-friendly, and efficient interface that elevated the overall quality of the project. Her ability to design with clarity and precision, combined with a deep understanding of user needs, consistently impressed the entire team...
Software Engeener in ProXeet
Software Engeener in ProXeet